WordPress.com Has Imported 15M Posts In The Last 30 Days, Remains A Top Safe Haven For Nomad Bloggers

Here’s a familiar scenario: You’ve become bored with the current blogging platform you’re on or it decides to shut down like Posterous did?after?Twitter acquired it.?What do you do with all of your posts? Sure, you could hop from one platform to the other, but you need a safe and trustworthy place to store all of your important thoughts. I spoke with Automattic’s Matt Mullenweg?yesterday about the topic, and he gave me some insight on how WordPress.com provides a consistent and simple import process for a lot of the popular publishing platforms out there. And it seems that?WordPress, after all these years, is still the place people come to with their content.?In the past 30 days alone, 15 million posts have been imported into the platform.?The top two services that tend to migrate to WordPress are Blogger and Tumblr, Mullenweg tells me. And then there is Posterous. As soon as Twitter announced Posterous’ shutdown date, the Posterous founders jumped into action with a service called Posthaven, promising to keep it alive forever. The new service has since seen 850K posts imported. However, there has been a spike in Posterous imports to?WordPress.com?in the last few weeks and 2 million total since WordPress began supporting the platform in July 2010. Mullenweg discussed why WordPress is an important and longstanding platform in the blogosphere and how?the freedom is really in your hands. TC: When did you start seeing a lot of activity coming from Posterous? Matt Mullenweg: We’ve seen two big spikes: in March 2011 when they de-emphasized blogging to focus on group sharing and events, and in March 2012 when they were acquired by Twitter. The latest spike started in January but wasn’t as big as those first two. TC: As far as importing, what are the other services that you get content brought in from the most? Matt Mullenweg: The top two by far are Blogger and Tumblr, with residual amounts from Movable Type and LiveJournal still. In the past 30 days we’ve imported over 15 million posts. Tumblr and Blogger are always the two highest because they’re both good at introducing people to blogging, and in Blogger’s case they get huge promotion and integration from Google, but people quickly run into their limitations and look for a more flexible platform. TC: How many Posterous posts all time have been imported and how many have been imported since the April 30th shutdown

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