Jun
2
2011
Today, when anyone talks about the internet, the first thing that would come to their mind is social media ? more specifically, Facebook. Social media is not just limited to Facebook; if it?s not Facebook they are thinking about, it would be Twitter, MySpace, or other such websites. Irrespective of which social networking website comes to mind, it is clear that social media has now dominated the internet.
The influence of social media is not just limited to the virtual world. Social media websites have changed the way people interact and talk, even when they are face to face. It has changed the way people meet up with one other, and it has also changed the vocabulary that people use in their daily lives. Needless to say, social media has breached the web and has affected the lives of everyone who uses it.
Now, it is pretty clear that social media is a big facet in the lives of billions on the planet, but does it matter so much to businesses and the way they function? The answer, of course, is a big YES.
Social media has become a prominent part of internet marketing. Promoting products or services through such social media channels has become a very effective strategy that can get your website a lot of attention and traffic. The cost of marketing is also not so high, since most of these social networking websites offer free membership.
If you have joined social media networking sites like Facebook, you would realize how important they are for your business.
Such websites allow you to create your own unique business identity online. These websites also give you access to your target market. Businesses are also able to interact and link with other businesses, learning and collaborating with them to increase their business knowledge.
As a businessperson, you also have the ability to create links, conduct word of mouth promotions, and get customers through a social networking website. Apart from all of this, social media has also now emerged as a recruitment medium. Businesses are waking up to the prospect of social media websites as a resource of employees.
Thus, you can see how important social media has become for individuals and businesses. While they were once considered to be a playground for younger people, they are now used as an all-in-one profit building, marketing, and recruitment tool.
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To Your Social Media Success,
Source: http://colleenfurniss.com/social-media-changing-world/
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